1. For companies that are considering starting a venture it is really interesting to the amount of companies that either don't plan at all or don't plan enough. A business is the sum of opportunity, planning and execution. Any prospective business owner has to account for that.
2. I had no questions regarding the reading this week.
3. One question I would have for the author is "is there a 'textbook' way to begin planning out a venture," because a lot of startups just want advice from people who have experience doing this type of work. A follow up I would ask is how far out should you begin planning for the launch of the venture.
4. I did not disagree with the author this week.
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